We’re excited to announce the latest release of Crqlar — Version 3.5.8! This update brings improvements to marketing automations, profile management, and overall system performance so your teams can work more efficiently and with greater clarity.
Here’s a breakdown of what’s new:
📣 Clearer Marketing Automations
In this release, we’ve moved the audience synchronization process into our Automations system.
This means:
- You now have better visibility and control over how and when audiences are synced.
- Marketing workflows run more predictably.
- It’s easier to understand which automation steps manage your audience data.
🔁 Managing automated tasks should feel effortless — and that’s exactly what this change delivers.
🔄 Improved Newsletter Sync
The newsletter sync has been improved with a few key upgrades:
- The “Sync now” action has been fully restored for faster synchronization of specific audience.
This helps ensure the newsletter audiences you see in Crqlar truly match what’s synced with your external systems.
👤 Editable Guest Profiles (Crqlar-Only)
Previously, profiles that existed only in Crqlar (such as walk-ins or booking engine reservations from Crqlar V2) could not be edited by staff members — even when they weren’t connected to any PMS.
With this improvement:
- Staff members can now update and maintain guest data for profiles that were created solely in Crqlar.
- This saves time and reduces confusion during guest check-in, reservations, or profile maintenance workflows.
⚙️ System Performance Improvements
Crqlar’s performance continues to be a priority. In this update, we’ve:
- Removed unnecessary scheduled processes.
- Streamlined internal operations for better stability.
- Improved efficiency across sync tasks and background workflows.
These enhancements help deliver a smoother experience for users and reduce unnecessary system noise.
🎯 What This Means for You
With Version 3.5.8, your hotel team benefits from:
✔ Better control of marketing audiences and campaign readiness
✔ More accurate and editable guest profiles
✔ Faster, more stable system behavior across sync operations
📣 Stay Tuned for More
This release sets the foundation for more powerful marketing and CRM features coming soon.
As always, we appreciate your feedback and support — and we’re excited to keep evolving Crqlar to meet your needs.
